New Book by TRIZ Master Lev Pevzner: Microstandards of Thinking
We are pleased to announce the publication of "Microstandards of Thinking: TRIZ Tools in the Age of Artificial Intelligence" by TRIZ Master and PhD Lev Pevzner, published by TRIZ Consulting Group.
Microstandards, a TRIZ tool developed in the 1980s, are built on the principle that people think in analogies. This allows complex problems to be solved quickly, without lengthy analysis. The emergence of Artificial Intelligence has given new impetus to this approach, placing microstandards at the forefront of TRIZ development.
Lev Pevzner began his TRIZ journey in 1980, trained personally by G.S. Altshuller in 1982. He founded and led the TRIZ School in Sverdlovsk and directed the School of Invention from 1988. He is an active collaborator of Ideation Int. Inc. and TRIZ Master Boris Zlotin.
The book addresses students, engineers, business professionals, managers, and teachers. Anyone who wants to apply TRIZ tools in engineering and everyday life is welcome, with no prior TRIZ experience required.
Available on Amazon:
Paperback: https://amzn.to/43pjO5Y
Kindle: https://amzn.to/4dXKG35